Qeeboo meets Lenovo: Interactions
Qeeboo, next-generation design brand, created and launched by Stefano Giovannoni, meets Lenovo, a global leader in smart technology.
During the Milan Design Week, Spazio Lenovo, Lenovo's first concept store in Europe, was populated by extraordinary and iconic objects which, interacting with the smart devices in the store, animated the windows of Corso G. Matteotti 10.
Crossing the threshold of the concept store, as well as inside other selected locations around Milan, it was possible to enjoy a preview of the latest Qeeboo’s news.
The brand’s family grown bigger: inside the corner showcase of Spazio Lenovo there were two Sherwood deers, designed by Marcantonio, whose horns become chandeliers decorated with crystals and pendants.
On the ground floor, there were other Qeeboo’s best-sellers such as the 4-meter-high Giraffe in Love XL, the Giraffe in Love M, the Kong and the Fallen Chandelier XL by Studio Job. The Marcel Wanders studios’ Mabelle and Stefano Giovannoni's Golden Brothers were surrounded by the blue of the single window and illuminated one of Lenovo's luxury PCs, the Yoga 9i 2-in-1 notebook.
Inside the concept store, there was also the Primitive armchair designed by Studio Nucleo and a new, extraordinary and colorful collection of rugs.
On 7 September, an exclusive talk was held within Spazio Lenovo, led by Cristina Morozzi, which featured designers Richard Hutten, Stefano Giovannoni, Marcantonio, Studio Nucleo, Marcel Wanders studio and Nika Zupanc.